Leveraging LinkedIn to Find Career Opportunities

Leveraging LinkedIn to Find Career Opportunities

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Image: – – Macho Spouse

 

LinkedInLogo.jpgJob hunters know LinkedIn as the social network that caters primarily to job seekers and recruiters. Users create professional profiles and highlight job experience, internships and educational achievements. Yet there is more to leveraging the power of LinkedIn than merely creating a profile.

Be short and to the point. Make it easy for recruiters and potential employers to scan your background by providing a summary that features keywords. Leave out anecdotes. Instead, focus on highlights and achievements that are of interest to someone looking to hire you for your desired position. If you are at a loss for words and phrases, look at the job descriptions recruiters currently use to advertise available positions. Use some of these same keyword phrases.


Fill out the skills section. Do not be modest! This section is easy for a recruiter to scan, which makes it so valuable. List the types of skills that represent your strengths and are marketable as well. Since your LinkedIn friends have the opportunity to endorse you for these skills, it is a good idea to do this early on during your job search. This allows the section to grow with endorsements, which makes it look much more professional.

Network. Recruiters frequently find your name because you are connected either to the company they represent or to someone else who is connected to the company. If you are changing careers, it is vital that you branch out and make connections with professionals in the industry. Although it is possible to randomly send connection requests, it is much more acceptable to connect with one or two people whom you contact ahead of time. For example, you may want to connect with vendors or customers you currently deal with.

Follow companies in your niche. While these do not necessarily have to be the companies where you want to seek employment, it does help to stay in tune with industry trends and changes. LinkedIn offers you the option to follow these companies and learn about their updates. In addition, when you connect with the companies that do look like possible employer prospects, you might hear about positions opening up before anyone else does. This truly allows you to leverage LinkedIn's power to find a career opportunity.

Get Engaged. One powerful way to stand out is to have a potential employer see your name over and over again. If you get engaged with any posts they put out, they will take notice. Put thought into your engagement. Don't simply add a “great post” but think about the thread and the other comments and write something that will make you stand out from the crowd.

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Marine Veteran/Male Military Spouse - Scentsy? Yep!

AndrewWebPic copy.jpgMarine veteran and male military spouse, Andrew Ferguson, has stepped outside his comfort zone to make a little money.  He is selling Scentsy stuff.  Guys, THIS is the type of creativity, determination, and courage it takes to be a successful business person as a miltiary spouse!  When we asked how this new venture came about, this is what Andrew said:

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The State of Macho Spouse & Where I've Been

MSOYMECrop.jpgWell it's been a while since I've contributed any meaningful content to Macho Spouse and I owe everyone an explanation. No, I haven't decided to hang it up and retire…not yet anyway, quite the opposite really. As some of you already know, last February I was named the Armed Forces Insurance Air Force Spouse of Year, as well as, the AETC (Air Education Training Command) level Joan Orr Air Force Spouse of Year. Being recognized by so many people for the work we've done building a resource for male military spouses was incredibly humbling and an absolute honor. What a great way to start the year! However, I wasn't prepared for the amount of effort and time each of those distinctions would demand. The time I normally spent creating videos and/or blog posts for Macho Spouse was dedicated to new speaking engagements, interviews, articles for other websites and publications, and even a chance to author a small portion of, Stories Around the Table, Laughter, Wisdom, and Strength in Military Life. I had multiple opportunities to speak at many Air Force functions and present Macho Spouse (along with the plight of male military spouses) to the highest levels of civilian and military leadership. Hell, the Chairman of the Joint Chiefs coined me! (To my high school counselor who 26 years ago called me a “flake,” you were wrong...so suck it.) Our message is slowly starting to gain traction and people of influence are listening, we just need to continue pushing forward. Anyway, toss in the fact that my wife deployed in March and I was working a full time job, well, there wasn't much time for anything else.



 

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